Like water, business must be ready when opportunity strikes, fluidic when obstructed, and knife-edged when focused. An ounce of market is worth a pound of product.
Define the market before the market defines you
Emerge® Go-to-Market is about:
Understanding the hidden market opportunity
Realizing the value proposition you provide
Aligning core competencies to market need
Sending your competition home
Proprietary process providing key actions and deliverables
